In PNR's strategy practice, growth is top of mind for every of our customers. However, the path to achieving sustained, repeatable and profitable growth is difficult to attain. According to Bain & Company, most companies seek to outgrow their markets by 2x in revenue and 4x in profit. However, they have found that only 9% of companies achieve sustained profitable growth. Considering that growth is hard, the goal of this learning project is to determine the right context for growth and the ways to increase the probabilities of success.
- Does growth always matter?
- If it matters, what is good growth?
- What are the drivers of growth?
- What growth path to pursue? In what sequence?
- How to best structure for growth?
- How to manage existing vs new revenue stream?
- What are the main barriers to growth?
For this learning project, we will use the definition about growth found in Growth IQ:
"Growth refers to top-line sales organic growth, not cost cutting, mergers and acquisitions (M&A), or other means to grow profitability or the bottom line.
Growth strategy is defined as “a plan of action or policy designed to achieve a major or overall aim.”
Growth path is HOW—initiatives that can focus the company on the task at hand and achieve the strategic growth goal."
- Strategy Beyond the Hockey Stick: People, Probabilities, and Big Moves to Beat the Odds by Chris Bradley, Martin Hirt, and Sven Smit
- Growth IQ: Get Smarter About the Choices that Will Make Or Break Your Business by Tiffani Bova
- The Alchemy of Growth by Mehrdad Baghai
- Books by Chris Zook: Profit from the Core, Beyond the Core, Unstoppable, Repeatability and The Founder's Mentality
- Books by James Collins: Good to Great, Great by Choice, Built to Last
- Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies by Chris Yeh and Reid Hoffman
- High Growth Handbook by Elad Gil
- 7 Powers: The Foundations of Business Strategy by Hamilton Wright Helmer
- Double Your Profits: In Six Months or Less by Bob Fifer
- Strategy: A Step by Step Approach to the Development and Presentation of World Class Business Strategy by Mark Haynes Daniell
- Strategy that Works: Closing the Gap Between Strategy and Execution by Paul Leinwand
- Playing to Win: How Strategy Really Works by A.G. Lafley, Roger L. Martin
- Wardley Mapping by Simon Wardley
- Complexity Investing by Brad Slingerlend
- Papers by Michael Mauboussin: Measuring the Moat and Total Addressable Market
- Papers by the Credit Suisse team: Was Warren Buffett Right: Do Wonderful Companies Remain Wonderful?
- Papers by Alexander Coad
- How to Map Your Industry’s Profit Pool by Orit Gadiesh and James L. Gilbert
If you have other questions, books or papers that you think I should consider, please send it by email.